Jägermeister enlivens tattoos through an animation film

 You can also read this post in Spanish / También puedes leer este post en español    I’m sure thethe majority have already seen the animation film produced by Jägermeister. However, I couldn’t pass up the opportunity to comment on such a feat. I mean, what has been done by Jägermeister is worthy of comment. Much further…

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B the travel brand adds to the entertainment retail with the opening of its new flagship store in Madrid

 You can also read this post in Spanish / También puedes leer este post en español    The constant creation of experiences for the consumer is changing the way brands interact with them. However, rather than actions related to marketing strategies, we talk about a new concept that has come to stay. In fact, this is…

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“Enamorando al consumidor”: the successful event of Marketing Directo.

 You can also read this post in Spanish / También puedes leer este post en español    I will continue saying, let alone writting, that marketing is passion. Passion to communicate, transmit, educate, retain and satisfy. If marketing is passion, emotional marketing gets to the surface all the senses. In fact, it is increasingly used as…

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We like challenges. And Reebok likes to challenge.

 You can also read this post in Spanish / También puedes leer este post en español    We already know that there is nothing like an experience to be remembered for life. And experiential marketing surprise us every day more with many marketing actions carried out by brands who bet on it as their main focus on…

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Sportainment as the redefinition of sports marketing.

 You can also read this post in Spanish / También puedes leer este post en español      Although its name reveals what it is about, Sportainment born from the fusion between sport and entertainment. In fact, it’s true that sport is a way to be entertainment, however, for many peole sport is much more than a hobby. If we…

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Style, differentiation and specially, Retail Entertainment

 You can also read this post in Spanish / También puedes leer este post en español    In the Champs Élysées, in Paris, we can find one of the most important avenues of the city due to its commercial power.  For this reason I’m going to tell you the impact of buildings and shops caused…

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Originality, love and a lot of Marketing actions for Valentine’s Day!

 You can also read this post in Spanish / También puedes leer este post en español    A year more,February 14 is comming, special day as it is, has for years been a unique opportunity to be more than held by all, including companies and brands. Today and due to the boom being experienced by…

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Coca-Cola inside and outside of the TV!

 You can also read this post in Spanish / También puedes leer este post en español    Frist of all, Happy 2015!! For marketers, advertising fans and marketing people in general, the last and the first advertisement of the year is nothing without any importance. Well, this 2014’s farewell was given by Coca-Cola in the channels of ‘La sexta’ and…

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