Style, differentiation and specially, Retail Entertainment

 You can also read this post in Spanish / También puedes leer este post en español    In the Champs Élysées, in Paris, we can find one of the most important avenues of the city due to its commercial power.  For this reason I’m going to tell you the impact of buildings and shops caused…

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Coca-Cola inside and outside of the TV!

 You can also read this post in Spanish / También puedes leer este post en español    Frist of all, Happy 2015!! For marketers, advertising fans and marketing people in general, the last and the first advertisement of the year is nothing without any importance. Well, this 2014’s farewell was given by Coca-Cola in the channels of ‘La sexta’ and…

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Beefeater London District: the first pop-up district of Spain

 You can also read this post in Spanish / También puedes leer este post en español    Beefeater, the gin brand most awarded in the world year after year, has been the first brand that has created the first district of containers in Spain. Yeah, Okay, It’s true we’ve all seen pop-up stores, but we have…

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The Flagship Store’s World: A whole experience for the consumer!

 You can also read this post in Spanish / También puedes leer este post en español    There is no need to travel to discuss the phenomenon of the Flagship Stores, however since I had the opportunity, I will tell you some interesting things about the concept and some of its best shops. Flagship Stores…

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