How marketing actions can impact and ensure surprise? Nivea, Coca-Cola Zero and Volkswagen tell us!

 You can also read this post in Spanish / También puedes leer este post en español    As consumers and users we are, we have a limit in terms of ability to surprise by the different marketing actions that brands develop. In order to go further, to break down barriers than usual, and getting not only…

Read More

Marketing in action: Think big, think different!

 You can also read this post in Spanish / También puedes leer este post en español    The idea is clear and simple; to catch people attenton we must think different! We need to put creativity on our side, develop actions and campaigns that are conspicuous by their originality, innovation and attractive. Nowadays, there aren’t conventional media…

Read More

Street Marketing: When Marketing takes the street!

 You can also read this post in Spanish / También puedes leer este post en español    It is no surprise that the most attractive part of Marketing is the one that catches our attention, breaks the mold, and above all, is eye-catching. If there is anything that meets all these features, it is definitely:…

Read More