Listerine’s campaign helps blind people to feel the power of smiles.

 You can also read this post in Spanish / También puedes leer este post en español      Listerine, one of the world’s best-selling consumer healthcare brands, has developed a smartphone app that helps blind people to “feel” when people are smiling. This campaign is much more than the emotive short film that has been recorded or…

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We like challenges. And Reebok likes to challenge.

 You can also read this post in Spanish / También puedes leer este post en español    We already know that there is nothing like an experience to be remembered for life. And experiential marketing surprise us every day more with many marketing actions carried out by brands who bet on it as their main focus on…

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Originality, love and a lot of Marketing actions for Valentine’s Day!

 You can also read this post in Spanish / También puedes leer este post en español    A year more,February 14 is comming, special day as it is, has for years been a unique opportunity to be more than held by all, including companies and brands. Today and due to the boom being experienced by…

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Pop-up stores revolution!

 You can also read this post in Spanish / También puedes leer este post en español    Every day we see more pop up spaces: on the terminal of an airport, in a hotel, on the beach… and even in markets, restaurants or museums! There is no location where these small spaces have no place…

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The proud whopper: the hambuguer of Burger King for the gay pride!

 You can also read this post in Spanish / También puedes leer este post en español    Needless to say that Marketing is aware of society and the needs that this presents. Whether to develop its communication, strengthen its brand image or positioning, brands are also aware of those society needs. For this reason any holiday  or international event is…

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Beefeater London District: the first pop-up district of Spain

 You can also read this post in Spanish / También puedes leer este post en español    Beefeater, the gin brand most awarded in the world year after year, has been the first brand that has created the first district of containers in Spain. Yeah, Okay, It’s true we’ve all seen pop-up stores, but we have…

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Starts your day with a smile with the last campaign of McDonalds

 You can also read this post in Spanish / También puedes leer este post en español    The latest McDonalds campaign, that wakes up your smile, aims to promote the brand breakfasts in Spain. Innovation and creativity have not gone unnoticed. There is no better than a good breakfast to start the day! For this…

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Colun Light presents the pop up store in which you pay with calories

 You can also read this post in Spanish / También puedes leer este post en español    When logic is sorely lacking and marketing works, it’s normal to find out such an amazing actions as those developed by guerrilla marketing. Strategies that not all brands dare to develop, strategies that consumers love, strategies that get results. As…

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